In today’s digital age where our attention span lies in thrall to a constant diet of snappy videos and bite size visuals on social media, it’s surprising to see how many websites have remained stagnant, resembling nothing more than static brochures on screens. While websites have come a long way since their inception (remember the […]
The idea of a side hustle traditionally applies to individuals who take on additional work or start a small business alongside their main employment to earn extra income. However, the concept can also be applicable and beneficial for established businesses. A business side hustle involves creating a new revenue stream that is ancillary to the […]
Lead generation is a crucial aspect of any business, but so often it gets forgotten by business owners that have more pressing matters on their mind, such as cashflow. The old adage is that the main job of the CEO is to ‘keep the lights on’. For a business to survive, its often said that […]
Websites have evolved a lot over the years, although some might argue they haven’t. We in fact, ourselves, argued they haven’t in this article about websites needing more animation to go beyond being a simple brochure. However, it’s true they have evolved plenty beyond the Yahoo and Myspace days. In recent years, the world of […]
SEO is a hot topic when it comes to marketing and optimizing your website, and for good reason. Google is quickly researching new heights, with over 2.3 million Google searches made every single minute (and over 3.5 billion searches every day).